This Privacy Policy explains how 777bx collects, processes, stores, and protects your personal information when you use our Platform. Please read it carefully.
Last Updated: June 2026All data transmitted between your browser and 777bx is encrypted using industry-standard SSL/TLS protocols.
777bx does not sell your personal data to third parties for marketing or advertising purposes, ever.
You have the right to access, correct, and request deletion of your personal data held by 777bx.
Identity documents are collected strictly for verification and regulatory compliance — not profiling.
We use cookies to improve your 777bx experience. Session and functional cookies are essential; analytics cookies are optional.
We will only contact you about matters relevant to your 777bx account unless you have opted in to promotional communication.
By registering an account or using any service on the 777bx Platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not agree with any part of this Policy, please discontinue use of the 777bx Platform.
1.1 This Privacy Policy ("Policy") describes how 777bx ("the Company," "we," "us," or "our") collects, uses, stores, discloses, and protects the personal information of users ("you," "Player," or "User") who access and use the 777bx website and platform (collectively, "the Platform").
1.2 777bx is committed to protecting the privacy and security of all personal data provided to us. We process personal data in accordance with applicable data protection laws and regulations and the principles set out in this Policy.
1.3 This Policy applies to all personal data collected through your use of the 777bx Platform, including data submitted during account registration, during KYC verification, during financial transactions, and through your ordinary use of the Platform's games and services.
1.4 For any privacy-related queries, please contact the 777bx Data Protection contact via live chat on site or at the email address provided in Section 13 of this Policy.
2.1 777bx collects personal data directly from you and automatically through your use of the Platform. The categories of personal data we may collect include:
3.1 777bx uses the personal data it collects for the following purposes:
4.1 777bx processes your personal data on the following legal bases:
6.1 777bx retains your personal data for as long as is necessary to fulfil the purposes for which it was collected and to comply with applicable legal, regulatory, and operational requirements.
6.2 Account data and transaction records are retained for a minimum period of five (5) years from the date of account closure or the date of the last transaction, whichever is later, in accordance with standard AML record-keeping requirements.
6.3 KYC documentation is retained for the same minimum five-year period following account closure.
6.4 Support and communications records are retained for a minimum of two (2) years from the date of the interaction.
6.5 Technical and usage data collected through cookies and analytics may be retained for shorter periods, typically 12 to 24 months, unless retention for longer periods is required for security or fraud prevention purposes.
6.6 Upon expiry of the applicable retention period, personal data will be securely deleted or anonymised.
7.1 777bx implements appropriate technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:
7.2 Notwithstanding the above, no security system is completely impenetrable. In the event of a data breach that is likely to result in significant risk to affected individuals, 777bx will take appropriate steps to notify affected users and, where required by law, relevant regulatory authorities, in a timely manner.
7.3 You are responsible for maintaining the security of your own 777bx login credentials. 777bx will never ask for your password via live chat, email, or any other channel.
9.1 Subject to applicable law, you have the following rights in respect of the personal data 777bx holds about you:
9.2 To exercise any of the above rights, please contact the 777bx support team via live chat or at the email address in Section 13. 777bx will respond to verified data rights requests within 30 days. We may need to verify your identity before processing your request.
10.1 The 777bx Platform is strictly intended for adults aged 18 years and over. 777bx does not knowingly collect personal data from individuals under the age of 18.
10.2 If 777bx becomes aware that personal data has been collected from an individual under the age of 18, such data will be deleted immediately and the associated account suspended. If you believe a minor has registered on the 777bx Platform, please notify us immediately via live chat or support email.
11.1 The 777bx Platform integrates third-party services including game providers, payment processors, and analytics tools. These third parties operate under their own privacy policies, which govern how they process any data they receive in the course of providing their services.
11.2 777bx is not responsible for the privacy practices of third-party game providers or payment processors. We recommend reviewing the relevant privacy notices of any third-party service whose data practices are relevant to you.
11.3 The 777bx Platform does not contain links to external third-party websites beyond those required for essential service operations. 777bx is not responsible for the content or privacy practices of any external websites.
12.1 777bx may update this Privacy Policy from time to time to reflect changes in our data processing practices, legal requirements, or Platform features. The date of the most recent revision is indicated at the top of this Policy as "Last Updated."
12.2 Where material changes are made to this Policy, 777bx will endeavour to notify registered users through an in-Platform notification or email to the address on record. Your continued use of the 777bx Platform following notification of changes constitutes your acceptance of the revised Policy.
12.3 We recommend reviewing this Policy periodically to stay informed about how 777bx protects your personal information.
13.1 If you have any questions, concerns, or requests relating to this Privacy Policy or the way 777bx handles your personal data, please contact the 777bx support and data protection team through any of the following channels:
13.2 All privacy-related requests and complaints will be acknowledged within 48 hours and addressed within a reasonable timeframe in accordance with applicable requirements.
Play with confidence knowing that 777bx takes your privacy seriously — SSL encryption, no data selling, and full transparency over how your information is used.
18+ only. Please gamble responsibly and in accordance with your local laws.